By Bruce Kucera The key to building a profitable business is to find the right market niche. Marketing 101 tells…
Browsing: October
By Craig Garrett Neverfail Springwater Ltd., an Australian bottled water company, supplies four- and five-gallon (or 15- and 19-liter) bottles…
By Kathleen J. Ransome Growth in the bottled water industry after two decades continues to come in strong. But the…
By Max Busetti If it’s October, it must be that time again. With the International Bottled Water Association’s (IBWA) 44th…
By Ronald Y. Pérez, WC&P Managing Editor The area from Abbott City to Yoakum, Texas, claims nearly 500 towns/cities, one…
By Carlos David Mogollón, WC&P Executive Editor Buzz Goldstein began in the water treatment business in 1965, working as a…
By David H. Martin Not only was the 2002 edition of the National Hardware Show a little short on attendance,…
By Loren M. Merrick The verdict is in–bottled water isn’t a passing fad. The acceptance of packaged water by our…
By Kelly A. Reynolds, MSPH, Ph.D. Over the past 30 years, the population of the U.S.-Mexico border region has drastically…
By Ronald Y. Pérez, WC&P Managing Editor Long before there was anything called a “water treatment dealer-ship” or “certified installer,”…