Shrink Wrapping Systems from Norland, of Lincoln, Neb., can drastically reduce packaging costs. Savings of up to 75 percent are possible when wrapping products with plastic rather than using corrugated cases. In addition, substantial savings can be gained in labor costs. Shrink wrapping improves the marketability of a product at the retail level because the packages’ design and logo are visible through clear film. Customers can also easily handle a bundle in warehouse club or discount store situations.