Water Conditioning & Purification Magazine

Creating an Online Image with Maximum Impact: Planning Your ...

By Doug Swanson Editor’s Note: The following is the second installment of a three-part series exploring how small firms can take advantage of the strengths of the Internet to advance their business goals. Part I, […]

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Small Business Tips: Depreciation—The Misunderstood Source...

By Joseph Arkin Any business that purchases fixed assets incurs a depreciation expense. That expense recognizes the periodic deterioration in those assets as they’re used in the firm’s operations over their useful life. But depreciation […]

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Vended Water: Testing and Inspection of Water Vending Machin...

By Chang R. Lee, Ph.D., Philip Terrazas and Prosy Abarquez-Delacruz Summary: This article expands on an article written by Larry Eils, of the National Automatic Merchandising Association (NAMA), on surveys in California in 1998 and […]

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World Spotlight: Lebanon—Toward Sustainable Groundwater De...

By Salim W. Macksoud and Dar Al Handasah Lebanon, whose devastating civil war—referred to locally as “the troubles”—ended in 1991 with the signing of the Ta’if Accord after 16 years of national strife, is facing […]

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WQA Show 2000: Getting the Most Out of the Convention: A Two...

By Jack E. Lorenzen, CWS-V Editor’s note: The following is a dealer-to-dealer article designed to offer a conduit for advice between WC&P’s primary readers, residential point-of-use/point-of-entry water treatment equipment solutions dealers. You’ll see this as […]

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Removal of Cryptosporidium parvum from Water by Filtration

By C.R. Fricker Summary: Over the past 15 years, the water industry has recognized the presence of two protozoan parasites in raw waters—Cryptosporidium parvum and Giardia intestinalis (also known as Giardia lamblia). This has lead […]

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The Bottom Line: The 20 Activities that Top Sales Performers...

By William H. “Bill” Blades I speak and consult on a wide range of industries and I find it hard to find 1 or 2 percent of the sales personnel that would be classified as […]

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Get Ahead with Headlines that Sell

By David H. Martin Many years ago my first boss, a creative director for a major advertising agency, handed this then-young ad copywriter a bootleg copy of “Winners and Sinners.” This was a decidedly irreverent […]

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Small Systems: Ozone Expertise to Opens Doors to Municipal M...

By Ken Larson Summary: With the 1996 reauthorization of the Safe Drinking Water Act, ozone was named as “best available technology” (BAT) for small system compliance to National Primary Drinking Water Regulations as overseen by […]

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New Players in the Business

By Steve Maxwell Over the past few years—and particularly the last several months—we’ve heard a lot about the large publicly traded companies that are rapidly “disappearing” from the water industry. Most of the companies aren’t […]

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